CONVINCE CLIENTS TO BUY YOUR RISKY, UNIQUE, AWARD-WORTHY IDEAS.

Even if the concept is totally insane, your client's terrified, and your knees knock at the thought of public speaking.

YOUR BEST IDEAS SHOULD
BE THE EASIEST TO SELL.
WHY AREN’T THEY?

It’s because your creatives have put 10,000 hours into their craft, and less than 10 learning how to sell it.

So you walk away from a pitch frustrated that the client bought the “safe” concept instead of the best one.
You overload your few “client-facing” creatives to compensate for the talented-but-inexperienced ones.
Or you roll the dice when you allow your most creative (yet inexperienced) teams to pitch their own concepts.
All while gritting your teeth as you watch award-worthy ideas suffer death by a thousand cuts.

The best ideas should win. But they won’t without help. That’s why I help creatives become more persuasive than the love child of Don Draper and Don Vito Corleone.

become a client whisperer

WIN MORE. EARN AWARDS. GET BETTER PROJECTS. MAYBE TAKE A NAP.

With the Sell It Great method:

Internal ideas are presented with clarity and brevity.
Clients can be pitched by the creatives who know the work best, rather than forcing your few client-facing teams to pick up the slack.
Teams will have a better chance to sell in the best idea (duh) but also–
They’ll be better equipped to manage client relationships, so the work has the best chance to survive unscathed through to production.

That all leads to success for the agency, and a serious load off for owners and department heads.

Testimonials

Greg Hahn, Co-Founder & CCO @ Mischief USA

Ben has a way of meeting people where they are and drawing out their unique style and strengths to become more comfortable with presenting. It was fun to watch it in action. I could see a million little light bulbs going off in our department throughout our session.

Jason Bagley, Ex-ECD @ W+K Portland

I recently had the opportunity to immerse myself in C.R.A.P. (Comprehensive Resources for Agency Presentations) and was blown away by how much I learned. I would highly recommend that everyone get their hands on C.R.A.P. as soon as possible.

Brannon Smith, Snr Copywriter @ The MX Group

I walk away from every session having learned at least 2-3 things that are practical and actionable. Easily one of the best professional development experiences I've ever had.

THE THREE QUALITIES
OF GREAT PRESENTERS

STORY STRUCTURE

Every successful pitch answers four questions. Know them, and you won’t just have a story- you’ll have a client who wants your idea to succeed even before they hear it.
DELIVERY

Using slides- and your voice- to create engagement with your audience. In short, how to turn a presentation into a conversation.
ADAPTABILITY

Being prepared to improvise. The skills to defuse, defend, and triumph in the face of objections.

TEACH ME YOUR KUNG FU

Nice things said by real people

Featured

Jay Z(schunke), Snr CW @ Ten35

“It’s changed the way I look at what a presentation is. Telling a clear, concise story effectively and confidently. I’m putting presentations together in an hour, not writing slides for an entire day.”