CONVINCE CLIENTS TO BUY YOUR RISKY, UNIQUE, AWARD-WORTHY IDEAS IN TEN WEEKS.
Even if the concept is totally insane, your client’s terrified, and your knees knock at the thought of public speaking.
Praise for the method
WHAT YOU’LL LEARN
PRE-ASSESSMENT
WEEK
I start every coaching engagement with an assessment. Participants present to me and are evaluated across 50+ points that map back to the foundations of story, delivery, and adaptability.
01
THE STORY THAT ALWAYS WINS
WEEK
Learn the four questions that will simplify your pitch process, clear up confusion between departments, and have clients nodding along with your concepts.
02
START STRONG
WEEK
How to leverage the 3 P’s of verbal communication, and get rid of filler words like “um.” Plus, the most powerful tool in all of presentation: silence.
03
FIND YOUR VOICE
WEEK
Ways to keep your slides from upstaging you, obfuscating your ideas with needless language, and generally lobotomizing your audience. In other words, how to create slides that support.
04
SLIDE INTO SELLING
WEEK
The best ways to start writing a pitch, how (not) to use notes, and the best way to practice when you don’t have the time. Because we know you don’t.
05
CREATING ENGAGEMENT
WEEK
Discover the power of questions, the importance of listening, and how to turn a stoic room into a group of conversationalists.
06
PREPARE TO IMPROVISE
WEEK
Face your worst pitch nightmares. How to adapt on the fly, prepare for the unexpected, and avoid being caught speechless when speaking.
07
HANDLING OBJECTIONS
WEEK
A proven process to defuse, defend, and triumph in the face of rejection. In addition, learn how to lose a battle (idea) to win the war (client relationship).
08
DEVILISH DETAILS
It’s often the smallest parts of our ideas that trip us up. Learn how to refine your conceptual communication, from the largest integrated campaign to the smallest static mobile banner.
WEEK
09
POST-ASSESSMENT
Show me what you got. A no-holds-barred presentation royale. Sounds terrifying now? It won’t in ten weeks. Plus, the assessment will serve as a roadmap you can use to continue growing.
WEEK
10
Altogether, a two-and-a-half-month program of personalized coaching, practical exercises, and reference materials. All designed to improve your presence, position your campaigns more persuasively, and ultimately sell your best ideas.
HOW IT WORKS
You’ll give a five minute presentation each session. In addition to live feedback, you’ll also receive a recording with written, time-stamped reviews pointing out specific teachable moments.
In addition, you’ll get access to the Comprehensive Resources for Agency Presentation (CRAP). It’s a self-guided masterclass containing a career’s worth of pitch wisdom. We’ll be focusing on a different module each week. But you’ll have lifetime access, so you can focus on it every week afterwards, too.
